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The Business of Software: What Every Manager, Programmer, and Entrepreneur Must Know to Thrive and Survive in Good Times and Bad


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#918554 in eBooks 2004-03-15 2004-03-02File Name: B000FC1B561 of 1 people found the following review helpful. Good overview for the uninitiated, tedious if you know the businessBy IraqiInAmericaMr. Cusumano attempted to provide an overview of the software business from its early history to current times. Mr. Cusumano builds on two major sources, his close familiarity with two companies, i2 and Business Objects and from the history of IBM and Microsoft, which in my opinion is not a broad enough base. Secondly, he does not delve deeply enough into any ofFrom Publishers WeeklyCusumano, a professor at MIT's Sloan School of Management and coauthor of Microsoft Secrets, offers a comprehensive overview of the software business and how the right approach is key to the success of technology companies. Cusumano first identifies the key distinction betweenThe world's leading expert on the global software industry and coauthor of the bestseller Microsoft Secrets reveals the inner workings of software giants like IBM, Microsoft, and Netscape and shows what it takes to create, develop, and manage a successful company -- in good times and bad -- in the most fiercely competitive business in the world. In the $600 billion software industry it is the business, not the technology, that determines success or failure. This fact -- one that thousands of on...

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