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Segmentation, Revenue Management and Pricing Analytics


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#749021 in eBooks 2014-03-21 2014-03-21File Name: B00J5EKNWC0 of 5 people found the following review helpful. this book is a great start.By gfroesFor those who believe pricing could benefit from a more vie rigid approach, this book is a great start.0 of 10 people found the following review helpful. It's great! Maybe it could be more detailed in some ...By istvanIt's great ! Maybe it could be more detailed in some topics....About the AuthorTudor Bodea is a Revenue Optimization Manager in the Global Revenue Management and Systems Department at the InterContinental Hotels Group in Atlanta, USA. Mark Fergusonnbsp;is a Distinguished Business Foundation Fellow and Professor of Management Science at the University of SouthThe practices of revenue management and pricing analytics have transformed the transportation and hospitality industries, and are increasingly important in industries as diverse as retail, telecommunications, banking, health care and manufacturing. Segmentation, Revenue Management and Pricing Analytics guides students and professionals on how to identify and exploit revenue management and pricing opportunities in different business contexts. Bodea and Ferguson introduce concepts and quantitative...

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