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On Target: How the World's Hottest Retailer Hit a Bull's-Eye


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#1292891 in eBooks 2007-08-20 2007-08-20File Name: B008NC0XNGThe first behind-the-scenes look at the stunning success of America's hippest discount retailer Founded in 1962 by Minnesota-based department store Dayton's, Target has grown to become America's second most profitable retailer behind Wal-Mart. On Target is the first in-depth look at the business leaders and strategies that made Target such a runaway success. The company's easily recognizable red-and-white logo, youthful television advertisements, and upscale partnerships-with designers like Mich...

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