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Mean Markets and Lizard Brains: How to Profit from the New Science of Irrationality


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#989838 in eBooks 2007-08-03 2007-08-03File Name: B000SESD0C0 of 0 people found the following review helpful. its a good book for a general investor or a new person ...By Robert KirkI was expecting much more but this book, losing it's timeliness quickly, is a general book about investing with a splash of behavioral economics. That means, its a good book for a general investor or a new person to the investment world, but I was expecting more. Sadly, when you make "bold" predictions, and I guess the author felt he needed to, your book will stand on its ownFrom the Inside FlapIn Mean Markets and Lizard Brains, Terry Burnhammdash;an economist who has a proven ability to translate complex topics into everyday languagemdash;reveals the biological causes of irrationality and its connection to the way we invest. The human brain contains ancient structuresEveryone from journalists to market pros are turning to behavioral finance to explain, analyze, and predict market direction. In contrast to old-school assumptions of cool-headed rationality, the new behavioral school embraces hot-blooded human irrationality as a core feature of both individuals and financial markets. The 2002 Nobel Prize in Economics was awarded to scholars of this new scientific approach to irrationality. In Mean Markets and Lizard Brains, Terry Burnham, an economist who has a...

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