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Jamming: Art and Discipline of Business Creativity


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#1436298 in eBooks 2009-10-13 2009-10-13File Name: B000RO9VKY27 of 28 people found the following review helpful. Uhhh, Jam Session Turns to Durge?By steve@trusted.netDon't waste your time. I wrote a long review, then deleted it when it occured to me that I don't like wasting time... so I won't waste yours.The jazz metaphore flags, the cheerleader-like tones grow monotonous, the new-age recommendations are laughable, and the lack of research is deplorable (especially from someone with JK's letters).For twice the money, you can find a hundred times more.com What value does your company put on creativity? It's not just media and high-tech companies that have to invest in the creative minds of their employees: every organization must make creativity a top priority in order to last beyond the next reporting period. In Jamming, John Kao shows how hIn today's competitive environment, creativity is no longer an option. Companies that understand how to manage creativity in their people, organize for creative results and willingly implement good new ideas will triumph.In Jamming, John Kao also offers an approach that demystifies a topic traditionally confounding to businesspeople everywhere. He begins by showing how creativity, like the musical discipline of jazz, has a vocabulary and a grammar. It is a process, and because of that it can be ...

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