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Fools Rush In: Steve Case, Jerry Levin, and the Unmaking of AOL Time Warner


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#826833 in eBooks 2009-10-13 2009-10-13File Name: B000WCWV1M0 of 0 people found the following review helpful. Excellent portrait of big deals and executive decision makingBy Reid WegnerVery exciting read, but does not feel exaggerated or dramatized. Author is quite candid with facts, references, and context. The story is just wild as-is, the players are naturally quite strong, and Munk does an expert job of weaving everything together into a dynamic narrative. It is both a fun book to read and an excellent insight into how these big deals get put togetheEvery era has its merger; every era has its story. For the New Media age it was an even bigger disaster: the AOL-Time Warner deal. At the time AOL and Time Warner were considered a matchless combination of old media content and new media distribution. But very soon after the deal was announced things started to go badmdash;and then from bad to worse. Less than four years after the deal was announced, every significant figure in the deal -save the politically astute Richard Parsonsmdash;has left ...

You easily download any file type for your gadget.Fools Rush In: Steve Case, Jerry Levin, and the Unmaking of AOL Time Warner   |  . I really enjoyed this book and have already told so many people about it!

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