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CA$HVERTISING: How to Use More than 100 Secrets of Ad-Agency Psychology to Make Big Money Selling Anything to Anyone


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#70266 in eBooks 2008-11-03 2008-11-03File Name: B002AP9GRG6 of 6 people found the following review helpful. Practical Ad Agency Examples YOU Can EmulateBy Richard M.This book is a gold mine of examples!On page 184 the author says...""Advertising is not supposed to be entertainment! You may be entertained by it, but that's not its purpose. It's not a creativity contest. It's not meant to grace the walls of the Louvre in Paris. It's also not poetry, comedy, or a riddle to be figured out. Advertising is not about winning awards for being tricky, off-the-wldquo;Wow! Simply the most powerful advertising toolkit Irsquo;ve ever seen. Gives you instant access to hundreds of proven techniques and priceless psychological insights, presented with verve and humor. Whitman knows his craft inside out, and hersquo;s clearly done his homeworkI only wish his booFACT: Your brain is being controlled-and you don't even know it. Because if you think the ads you're seeing today are just pretty pictures with nice, creative copy, you're mistaken. Truth is, you are being powerfully influenced by dozens of proven scientific principles of advertising psychology... little-known techniques of consumer persuasion that go completely unnoticed by the buying public. And they're causing you--and millions like you--to spend enormous amounts of money every day on countle...

You easily download any file type for your device.CA$HVERTISING: How to Use More than 100 Secrets of Ad-Agency Psychology to Make Big Money Selling Anything to Anyone   |  . Just read it with an open mind because none of us really know.

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